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2024 Douyin Luxury Industry Summit: Targeting Audiences and Content Upgrades to Seize New Omnichannel Opportunities
The “business challenges” faced by global luxury brands have intensified, becoming a widely recognized issue in recent years. According to the 2024 “Luxury Goods Worldwide Market Study” jointly released by Bain & Company and the Italian luxury goods manufacturers’ industry association, Altagamma, the global luxury market is projected to decline by 1% to 3% in […]
